People have a desire to travel and want to get to know other countries, and it is precisely in these challenging times that exchange and mutual understanding between tourism industry and policy makers is particularly important. The economic significance of tourism is immense in many destinations – from local employment opportunities to economic growth and public revenue.
This was one of many topics in the focus during the visit of a delegation from the European Parliament’s Transport & Tourism Committee at TUI’s Destination Experiences (DX) headquarters on Mallorca on 28 February. Colleagues from both TUI Group and TUI DX and the esteemed Members of the European Parliament discussed a variety of topics, focusing particularly on sustainability, transport and digitalisation in tourism.
Great discussion with #EuropeanParliament delegation on #tourism and its role as sector of sectors and cross-cutting quality for topics such as #SustainableDevelopment #consumerProtection and #DigitalTransformation.Thanks to #EP and great colleagues @TUI DX! @politiklounge pic.twitter.com/eTfrVqP8fH— Ralf Pastleitner (@PastleitnerRalf) February 28, 2020
Global leader in Destination Experiences
TUI illustrated how it has strategically moved away from the traditional tour operator model and developed into an integrated provider of Holiday Experiences. In addition to the hotel and cruise business, TUI Destination Experiences is one of TUI Group's three growth areas. Headquartered in Palma de Mallorca, the world's leading provider of destination experiences employs 9,000 people in 49 countries and generates turnover of 700 million euros. Last year, the company looked after 14 million guests, carried out over 25 million transfers and sold more than six million tours and activities.
Policies towards Sustainable Tourism
Another point of discussion was sustainability and the EU Green Deal. TUI is committed to the green transition and follows an ambitious sustainability strategy. TUI Airlines are 18% more carbon-efficient than the average of the six largest EU airlines. To minimise CO2 emissions in aviation even further, suitable policy measures are needed:
- A coherent approach to EU-ETS and CORSIA
- Incentivising production and uptake of Sustainable Aviation Fuels
- Completing Single European Sky
- Avoiding adverse effects from newly created taxes
With respect to maritime transport, cruise lines are innovators in international shipping, and TUI and TUI Cruises are sustainability leaders in this field. Naturally, international efforts to reduce shipping emissions must also be taken forward in a coherent manner.